I am delighted to introduce Isabela Frugiuele (or Bela, as she is known by her pals), the creative director of Triya, a swimwear brand that is giving - a much needed - edge to the Brazilian beach scene. Along with partners Carla Franco and Bebel Fioravanti, Bela's last presentation was the spring summer 2015 collection in Fashion Rio.
I have great expectations on the rise of a new Brazilian superstar designer. Our fashion is eager to explode and our designs are wiling to travel overseas. I was so lucky to have randomly met in my living room (really!), on a very rainy day, a special guy who became my new bff immediately (we chat 24/7 about how we will rule the world). He has become my strongest bet on the next big thing in womenswear fashion. His name is Francisco Terra.
This week I have interviewed a dear friend who does an awesome job as Content Director at Luminosidade, the company that created São Paulo Fashion Week, Fashion Rio, the fashion website FFW.com.br and the magazines FFWMAG, which is one of the coolest publications in Brazil (I am one of the collaborators on the last edition on new stands now in Brazil and online through Apple Store).